The Simple Truth to Marketing Success: Sales

October 22, 2008
6:00 pmto9:00 pm

When measuring marketing success, it’s all about sales. This is what we, as marketers, are charged with to claim the crown of victory. Debra Pearlman shared her vast knowledge of sales and the process to achieve that elusive goal.

Whether marketing for a large organization, a small to mid-size business, or are a sole proprietor a motivated, inspired, and professionally trained sales team will generate:

  • A Dramatic Increase in Sales Revenue
  • An Increased Profit Margin
  • Up-sales & Cross-Sales of Multiple Products
  • Strengthened Customer Relationships
  • Increased Customer Satisfaction
  • Customer Referrals & Repeat Business

Pearlman talked about changing the culture, creating a team atmosphere, and motivating the Sales Consultants to take ownership.

Debra PearlmanDebra Pearlman has taken her 20+ years of sales, sales management, team building and training expertise and packaged it ‘to go’. Customized training programs are developed on-site and team presentations ensure sales goals and objectives are achieved. Debra has worked with several corporate clients including DPS, Selux Corporation, MTA of Long Island, and AmeriPride Services. In addition, she works with independent contractors in a one-on-one coaching capacity.

Debra hosts a talk radio show Unlock Your Sales Potential, which airs Tuesdays, 5:00 – 6:00 PM on FM 99.1/AM1110 WTBQ. She lives in Blooming Grove, NY with her husband, three sons and Sophie (a Rhodesian Ridgeback and their new addition).

The sponsor for this event was Prisms Promotions, committed to finding the perfect premium or incentive program to help our clients flourish. “We meet our client’s needs, goals and marketing objectives while staying on budget. To help you make a lasting impression, we’ll turn your advertising dollars into treasures.”

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