Healthcare Marketing

April 15, 2009
6:00 pm	to	9:00 pm

David Ping explored the challenges and opportunities of healthcare marketing in an unsettled economy. Now more than ever, the healthcare industry must explore new avenues and stretch limited marketing dollars to achieve their desired goals and objectives. It is easy to develop and deliver a message with hefty budgets, but when the marketplace and the public at large decry the spending of marketing dollars creativity and ingenuity must be used.

David Ping joined Health Quest in September of 2005 and serves as the Vice President of Strategic Planning and Business Development. In this role, David is responsible for the development of the strategic plans for the organizations and is responsible for business development as well. In addition to these activities, David is responsible for the marketing and public relations activities of Health Quest and for physician recruiting. From an operational perspective, David is responsible for Alamo Ambulance and the clinical laboratory services. Prior to joining Health Quest, David was a partner in the healthcare division of Kurt Salmon Associates, conducting strategic, facility and operational plans for hospitals and large group practices. Among Mr. Ping’s clients were Cleveland Clinic Health System, UCLA Medical Center, University of Miami Hospitals and Clinics and The Sylvester Cancer Center.

Our sponsor for this event was Wingate Healthcare, with three homes in the Hudson Valley, offering a unique blend of healthcare and hospitality through a continuum of premier health care services including rehabilitative short term and post-acute services as well as long-term care in hotel-like settings. Wingate Healthcare – where Healthcare and Hospitality meet.